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CASE STUDY

CASE STUDY

Here’s how we partnered with influencer Okulaja, who has over a million followers across platforms, to streamline his digital presence — improving his website, social media, graphic design, and advertising to grow his brand more effectively.

ShapeupUK

ShapeupUK

END-END WEB DEVELOPMENT, SOCIAL MEDIA MARKETING, GRAPHIC DESIGN, AMAZON MARKETPLACE.

End-To-End Web Development, Social Media Marketing, Graphic Design, Amazon Marketplace.

Our goal was to build a stronger, more recognisable digital brand image for ShapeUpUK, increase revenue across multiple platforms, and create a consistent online presence. This included driving growth through targeted advertising, expanding audience engagement, optimising fulfilment processes, and implementing better digital solutions to support long-term scalability.

Our goal was to build a stronger, more recognisable digital brand image for ShapeUpUK, increase revenue across multiple platforms, and create a consistent online presence. This included driving growth through targeted advertising, expanding audience engagement, optimising fulfilment processes, and implementing better digital solutions to support long-term scalability.

Client

ShapeupUK

Industries

Hair Treatment

Product

Hair & Beauty

Project Date

May 2024

Industries

Hair Treatment

Product

Hair & Beauty

Building a Cohesive Digital Presence

We began by designing and developing a custom website for ShapeUpUK that reflected Okulaja’s brand identity while supporting e-commerce functionality. The new site integrated seamlessly with key platforms, including TikTok and social channels, enabling a consistent customer experience across touchpoints. Alongside the website, we produced a full suite of branded visual assets to unify his online presence and reinforce recognition across channels.

Expanding Multi-Channel Reach

To drive audience growth and increase revenue, we launched targeted advertising campaigns across YouTube, Amazon, and Instagram. Each campaign was tailored to reach both new and existing followers, promoting products and content to audiences most likely to engage. These efforts not only grew his community across platforms but also directly contributed to higher sales and increased brand visibility.

Creative Design and Ongoing Support

Beyond marketing and development, we provide continuous graphic design services for product visuals, YouTube channel branding, and artwork for music releases. To ensure smooth operations, our team also delivers 24/7 support across all digital solutions, helping ShapeUpUK maintain a consistent, professional presence and resolve any issues quickly as the business grows.